Quotes About Marketing Content

“I have to understand how we are going to market the movie. We view marketing as an extension of content creation ... Every time a consumer sees our movie, in whatever form, our obligation is to entertain the audience.”

— Chris Meledandri

“If you look at the big entertainment industry and their pursuit of the bottom line profits in exchange for producing content and distributing that content and marketing that content to inappropriate audiences, that's a problem for me.”

— Rick Santorum

“The future of content marketing is in your hands.”

— David Hahn

“Creating great content that educates and informs is always the best marketing strategy.”

— David Meerman Scott

“Instead of one-way interruption, Web marketing is about delivering useful content at just the right moment that a buyer needs it.”

— David Meerman Scott

“Today's marketing success comes from self-publishing web content that people want to share. It's not about gimmicks. It's not about paying an agency to interrupt others.”

— David Meerman Scott

“I think that genre distinctions basically boil down to marketing categories, which are outdated. Any time people have an argument about them, they're arguing about something that doesn't exist in any meaningful way that has to do with style or substance or actual content of books.”

— Emily Gould

“In seduction, as in all forms of marketing, form superseds content.”

— Jesse Kellerman

“Content-based marketing gets repeated in social media and increases word-of-mouth mentions; it's the best way to gather buzz about a product.”

— Marsha Collier

“Right now our blog on the presence of tape at EMC World is seeing twice as much traffic as all the other EMC World related content. Why? Many of our readers are coming to the obvious conclusion that tape, despite the negative marketing, is still an optimal way to protect and archive their information ...”

— George Arthur Crump

“Search marketing, and most Internet marketing in fact, can be very threatening because there are no rules. There's no safe haven. To do it right, you need to be willing to be wrong. But search marketing done right is all about being wrong. Experimentation is the only way. No one really knows whether that page will rank #1 in Google; no one really knows which paid search copy will get the highest click rate. Even experts can't tell you which content will attract the most links. You just have to try it and see.”

— Mike Moran

“Think of it more as publishing instead of marketing.Be authentic as a publisher and create content that helps you connect to everyone else ... because they're already connected.”

— Mitch Joel

“If you are trying to grow your qualified search traffic, you have to combine your content marketing with your SEO efforts.”

— Neil Patel

“Content marketing needs to be at the heart of your SEO efforts. It has always been that way, but is even more so now because Google is so much more effective at understanding the context of content and how it is shared, etc.”

— Chris Bennett

“The next evolution of content marketing is not more content; it's better distribution.”

— Chris Penn

“To be truly effective at content marketing, we need to excel at promotion.”

— Kieran Flanagan

“Content Marketing is all the Marketing that's left.”

— Seth Godin

“Content marketing is the only marketing left”

— Seth Godin

“Real content marketing isn't repurposed advertising, it is making something worth talking about.”

— Seth Godin

“Content pays an ongoing information annuity that other forms of marketing simply do not.”

— Jay Baer

“Now, if you truly understand how marketing works today, you know there is no individual six-month campaign; there's only the 365-day campaign, during which you produce new content daily.”

— Gary Vaynerchuk

“Content is king, but marketing is queen, and runs the household.”

— Gary Vaynerchuk

“Content marketing is weaponized storytelling.”

— Chris Brogan

“A network marketing business is based upon the leaders pulling people up, while a traditional corporate or government business is based upon only promoting a few and keeping the masses of employees content with a steady paycheck.”

— Robert Kiyosaki