William Poundstone Quotes: People Tend To Be Clueless About Prices

People Tend To Be Clueless About Prices. Contrary To Economic Theory, We Don't Really Decide Between A And B By Consulting Our Invisible Price Tags And Purchasing The One That Yields The Higher Utility, He Says. We Make Do With Guesstimates And A Vague Recollection Of What Things Are "supposed To Cost."
— William Poundstone —

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