James E. Grunig Quotes

Enjoy the top 3 famous quotes, sayings and quotations by James E. Grunig.

James E. Grunig Quotes

We believe PR should be practiced to serve the public interest, to develop mutual understanding between organizations and their publics.
— James E. Grunig —

The main reason to measure objectives is not so much to reward or punish individual communications manager for success or failure as it is to learn from the research whether a program should be continued as is, revised, or dropped in favor of another approach

— James E. Grunig

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