Best Advertising Quotes

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Best Advertising Quotes

Radio continues to be the very best advertising music performers have. No one who ever grabbed a Grammy got there without radio.
— Gordon Smith —

It's never been easier for audiences to skip, filter, or avoid advertising, so the best ideas are the ones that respect that the audience needs to get something out of the work; it should inspire, satisfy, or motivate them. You can't just bombard people with messages anymore.

— Ajaz Ahmed

One the one hand, our economists treat human beings as rational actors making choices to maximize their own economic benefit. On the other hand, the same companies that hire those economists also pay for advertising campaigns that use the raw materials of myth and magic to encourage people to act against their own best interests, whether it's a matter of buying overpriced fizzy sugar water or the much more serious matter of continuing to support the unthinking pursuit of business as usual in the teeth of approaching disaster.

— John Michael Greer

In fact, I argue that the future of advertising, whatever the technology, will be to associate each brand with one word. This is one word equity. It's the modern equivalent of having the best site on the high street, except the location is in the mind.

— Maurice Saatchi

While it may be true that the best advertising is word-of-mouth, never lose sight of the fact it also can be the worst advertising.

— Jef I. Richards

I learned not to be so bitterly defeated when my fiction took a beating from editors. I learned in advertising to color in the lines and have my work done on time and to make it the very best it could be.

— Jan Karon

Advertising is the best insurance that you can take out on your business. You can buy fire insurance on your stock of goods, but no company will issue a policy covering your business, the good will as they sometimes call it. You must insure yourself, and the best way to do it is by advertising. Good advertising kept up for a number of years gives you something that no fire can take away.

— Frank Farrington

Coca-Cola remains emblematic of the best and worst of America and Western civilization. The history of Coca-Cola is the often funny story of a group of men obsessed with putting a trivial soft drink "within an arm's reach of desire." But at the same time, it is a microcosm of American history. Coca-Cola grew up with the country, shaping and shaped by the times. The drink not only helped to alter consumption patterns, but attitudes toward leisure, work, advertising, sex, family life, and patriotism.

— Mark Pendergrast

The best advertising is done by satisfied customers.

— Philip Kotler

It's fairly obvious, since Richard Nixon, that there is no such thing as a fair deal for any voter in the United States
You're just not gonna get it. It's a joke
the people that you vote for, they're the next best thing to criminals. But of course they have money for advertising campaigns that make them look a little bit better than they actually are.

— Frank Zappa

The ministry of mercy, then, is the best advertising a church can have. It convinces a community that this church provides people with actions for their problems, not only talk. It shows the community that this church is compassionate.

— Timothy Keller

We need not seek our own best selves, and in the meantime we inoculate ourselves against the viruses of age and idealism, which, as the advertising agencies well know, depress sales and sour the feasts of consumption.

— Lewis H. Lapham

The smartest advertising is the advertising that communicates the best and respects the consumer's intelligence.

— Lee Clow

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