Michael Schudson Quotes

Enjoy the top 21 famous quotes, sayings and quotations by Michael Schudson.

Michael Schudson Quotes

Even if, as is generally the case, everything that the ad says about the product is scrupulously honest, or at any rate scrupulously avoids outright dishonesty, the implication of the direct address of most commercials - that the announcer speaks with the viewers welfare at heart - is fraudulent.
— Michael Schudson —

Advertising generally works to reinforce consumer trends rather than to initiate them.

— Michael Schudson

Buy me and you will overcome the anxieties I have just reminded you of.

— Michael Schudson

Advertisements ordinarily work their wonders, to the extent that they work at all, on an inattentive public.

— Michael Schudson

If advertising is not an official or state art, it is nonetheless clearly art.

— Michael Schudson

Even if, as is generally the case, everything that the ad says about the product is scrupulously honest, or at any rate scrupulously avoids outright dishonesty, the implication of the direct address of most commercials - that the announcer speaks with the viewer's welfare at heart - is fraudulent.

— Michael Schudson

Different groups are differentially vulnerable to advertising; and their vulnerability varies not so much with the character or quantity of advertisements as with the informational resources they can claim by age, education, station in life, and government guarantees of consumer protection.

— Michael Schudson

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