Frank Luntz Quotes

Enjoy the top 106 famous quotes, sayings and quotations by Frank Luntz.

Frank Luntz Quotes

Theres a problem with political polling in that you have so much pressure to do what your client wants you to do and say what your client wants you to say. Ive never felt that pressure. I am independent of the political parties.
— Frank Luntz —

We decide based on how people look; we decide based on how people sound; we decide based on how people are dressed. We decide based on their passion.

— Frank Luntz

There's a problem with political polling in that you have so much pressure to do what your client wants you to do and say what your client wants you to say. I've never felt that pressure. I am independent of the political parties.

— Frank Luntz

Politics is gut; commercials are gut.

— Frank Luntz

Most voters would rather have their purse or wallet stolen than be audited by the IRS.

— Frank Luntz

We will be far more effective as communicators when we acknowledge our mistakes, and then we try to make them up.

— Frank Luntz

Apple has a passion to deliver the most amazing, innovative - and, in fact, I got criticized because in "Win," there are at least 10 references to what Steve Jobs has done, and Apple's done, in that my editor said it's too much. But Apple is a passionate company.

— Frank Luntz

Writing a book is the most difficult, anxiety-prone aspect of my life because the words that I put on paper are very serious to me.

— Frank Luntz

Nothing's going to stop you or deter you or cause you to give up. Pursuit, because nobody actually expects it to happen. They want you to be continuous in your efforts. And perfection because there's just nothing better.

— Frank Luntz

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