David Amerland Quotes

Enjoy the top 50 famous quotes, sayings and quotations by David Amerland.

David Amerland Quotes

The dictum that "online you are the content you create and the content you share" takes on new shape and form and obviously power when it comes to Hangouts on Air
— David Amerland —

I am a firm believer that knowledge is power but only if it leads to comprehension.

— David Amerland

Real search is about providing valuable information when it's really needed to those who are actually looking for it.

— David Amerland

Communication without a specific focus is just noise. It achieves little beyond taking time and energy.

— David Amerland

Search is the means through which we navigate the Web. If your business is not visible in search it is difficult for it to be found by your customers. Search, above all else, is marketing, and it is undergoing a massive change.

— David Amerland

Leaders lead by example. No leader asks more than he is prepared to give himself.

— David Amerland

A business needs a character and an identity, just like a person and just like a person it needs to have a Voice.

— David Amerland

It seems perverse that we can be more social than anyone would have thought possible when we are at our most anti-social, locked away from the world and silently staring at a computer screen, but that, as psychologists will tell you is the way we operate. When we are at the maximum of our disconnect we also are ready to connect and feel the need for interaction.

— David Amerland

The presence of Knowledge Based Trust in organizations gives rise to a high level of interpersonal trust amongst their members and creates cohesive units out of a loose bunch of people.

— David Amerland

Ever since I was a child I have been a strong believer in the principle that to under-stand how anything works you need to take it apart and look at it in detail. This principle that worked with toys also works pretty well with search.

— David Amerland

The social media web is a very noisy one indeed and making sure that you are heard requires you to shout more effectively, rather than louder.

— David Amerland

Asymmetrical relationships never work.

— David Amerland

When it comes to semantic search and the success of your social media policy, truly, there is only one thing that absolutely counts: engagement.

— David Amerland

An entity, whether a person or a thing, requires the independent collection of facts about them and a cross-referencing of these facts through their digital footprint.

— David Amerland

Trust cannot, in the real world, be just a matter of personal choice.

— David Amerland

The greatest challenge on the Web in the twenty-first century is to connect with your target audience in a way that enriches both them and you.

— David Amerland

Trust is an ethereal quality. Like oxygen or light we notice it only by its absence.

— David Amerland

In few other marketing activities does the phrase "the more things change, the more they remain the same" hold as much meaning as it does in search.

— David Amerland

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